Shop These 17 Women-Founded Makeup Brands That Are So Good, You'll Blush
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There's just something a little magical about makeup. Whether you have a go-to look, only go glam for special occasions, or like to try something new each day, makeup has a uniquely transformative power.
Just a little bit of it can make you feel stronger, or bolder, or like the best version of yourself. Or maybe the version of yourself that you're working to be. Basically: There are so many reasons to play with makeup, and so many types of it to wear.
And while it's certainly not just for women, women do make some of the best cosmetics out there. Plus, I don't know if you've heard, but it's Women's History Month. So if I can't use this time to spotlight 17 incredible female founders, what can I use it for? Exactly.
That's why I've put together this list of women-founded cosmetics brands. Even if you're committed to your current collection, I think you'll discover something in here to love.
Add a luxurious, vintage-inspired lip to any look with this Besame Cosmetics bestseller.
Wander Beauty's award-winning (!) mascara includes a unique wand with "precise bristles [that] grab and coat every lash for a full, flirty, fanned out effect."
12 highly-pigmented, non-irritating, complexion-friendly shades make this PYT palette a beauty shelf essential. Plus, the packaging is made with 15% recycled and pre-degraded plastics.
Ashley Tisdale's Freshne is more than just a fragrance! It's a "glow-on perfume oil" infused with safflower and essential oils for a soothing, self-care moment, any time you need it.
The Luv + Co face and eye primer was designed to care for your skin and help it look its best. Per the brand, it includes a "chamomile and Vitamin C infused pre-makeup base that smooths and tones skin...under make-up." On top of that, it's "vegan, gluten-free, cruelty-free, paraben-free, and made with certified organic ingredients."
For a natural flush of color, the Hot Flush Blush is an obvious choice.
What makes this serum 2.0? Its "advanced formula," on enriched with "cinnamon liposomes, vitamin C, and skin brightening peptides to illuminate skin and reveal a beautiful glow."
Makeup artist Jessica Black's signature line, Jecca Black, includes a wide range of gender-free makeup options that are truly designed for everyone.
What's better than 24K gold-colored eye patches? Reusable ones! Especially ones that are "infused with hyaluronic acid and collagen," designed to "penetrate the skin to provide a deep moisturizing effect."
Not only is this rich Caley Cosmetics color vibrant and super-cute — it's also moisturizing and packed with ingredients that may slow the effects of aging.
This natural deodorant is ideal for those with sensitive skin under their arms (or anywhere). It won't clog pores or irritate the skin. On top of that, it's in a glass bottle that's recyclable.
This talc-free (!) setting powder is an "ultrafine, invisible, loose setting powder," intended to instantly mattify and "flawlessly set" makeup without drying out your complexion.
Sabreen Cosmetics' fabulous Nura Gloss offers a "long-lasting, moisturizing, tacky-free" formula with a glass-like sheen and a lightly fruity scent. In other words, it's basically perfect.
Caire Beauty's renowned serum is "formulated for those who are 40+ or experiencing hormone decline." Why seek out anti-aging when you can embrace it?
Sacheu Beauty's three essentials? Brightening your skin, treating blemishes, and conditioning your lips. That's why their Essentials Kit includes one product for each concern: A lactic tonic, a spot eraser, and a sweet balm.
CLE Cosmetics made a lip care trio that's truly designed to treat three of your needs. It includes an exfoliating peel, a protective oil, and a subtle nude gloss, plus a "compact mirror for easy, on-the-go application."
The RMS "Un" Cover-Up is a "dewy, lightweight skin enhancer" and a "cult-favorite staple for no-makeup makeup with a flattering finish." It includes raw coconut oil, cocoa butter, beeswax, and mineral pigments, resulting in a "creamy, long-lasting application."
Now that you've got your makeup techniques down, check out this collection of women-founded apparel brands to complete your lewk.
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